Your business can be anything you create, if you work at it, and you think and experiment, because of this work, the business and you grow. Look at all the things you own, your computer, your book, your TV, your clothes, and know that is is all connected and all the result of transactions. Some yours, some other peoples.
All of it is connected. Everywhere and everyone and everything is connected.
This is a very important concept, because if you can see the transactions around you thrn it means that you can also see the opportunity.
I am sitting on a plane when I write this on my phone, looking at all the connections around me. My phone is full of apps that I bought, full of music that I listen to (Cat Power - Sun) and while I listen, I watch people drink sodas put on board as a incentive to buy them again off the plane and each is a promotional roll out by the soft drink manufacturers. We eat peanuts that given for the same reason. Thank you California Growers.
I am flying Southwest and I have read books about the company, and their structure. I have taken some of their ideas and made them my own. Their web site linked me to the rental car place, each side benefiting from the connection. At the car place (Avis) I learned all about bad customer service and what not to do. I am reading the $100 Startup by Chris Guillebeau on my Kindle. the book written as Chris traveled the world, probably edited in Portland. The Kindle, thank you China.
Drill down further. I used to manage a plant that made the cleaners for the seats and surfaces of aircraft. I helped produce the materials to see cracks in plane parts under black lights. I have made inks that are made to print the newspapers next to me.
Everything is treated, created, and made. Each of those steps is a transaction. These are opportunities.
The clothes we wearing are from around the globe, different countries, different carriers or freight companies, different retailers with unique styles or brands. Some imported, some exported.
The supply chains built by companies today are amazing and they exist for every imaginable product.
Every single thing around uou is the result of a transaction.
Start looking a little closer.